Milacron launches revamped website to showcase integrated product portfolio
New website gives customers first glimpse of flexible end-to-end service solutions
(CINCINNATI, OH – March 26, 2015) – Just in time for NPE, Milacron is launching a new website that will house its fully-integrated product portfolio. Milacron’s new platform condenses more than 10 individual brand sites to create a smooth online resource that features information on everything from the company’s vision for the future of plastics to the latest in end-to-end customer solutions and industry technologies.
Featuring high-level product imagery and Milacron’s new branding, the site offers much more than a digital makeover for users. Visitors can easily locate and interact with familiar industry-leading brands including Mold-Masters, DME, Ferromatik, Uniloy, and CIMCOOL, while also navigating Milacron’s business lines—injection, extrusion, blow molding, hot runners, co-injection, process control systems, fluids, mold technologies, auxiliary equipment, plastics machinery and aftermarket support solutions. The end result is an all-inclusive site that addresses both localized individual needs and larger, integrated solutions.
“With Milacron’s new integrated approach, customers will benefit from global consistency and customizable service offerings,” said Michael Ellis, Director of Global Marketing and Communications for Milacron. “It only makes sense to mirror this new integrated direction in the digital space. We want customers to think of Milacron as a united team of experts in plastics—this site delivers that.”
The new Milacron.com is live for the start of NPE 2015, launching first in English with more languages to follow in the coming months. Stand-alone web addresses for Milacron-owned product brands currently remain, but will eventually be phased out as part of rebrand activities.
For a look at Milacron’s new home online, visit Milacron.com.